No medium gets nearer to the hearts of consumers than magazines. Why? Because people are drawn to media they feel a strong connection with - they seek trustworthy sources of content that reflect their individual interests and passions. They can hold it, tuck it under their arm, stuff it in their tote; the smell of ink and new fragrances, images - the gloss of the paper. Yes, for now magazines still add a sparkle to my life - and mags from Australia...well, need I say more. They are so fresh, creative - no stealing ideas - an ocean and continent away (Internet apart), the Aussie mags still capture what's truly authentic. My fave is Vogue Living Australia. Thump. Thump.
Photo: Oh Joy!